It was earlier this year in May when Instagram began working with third-party fact-checkers in the US to identify, review, and label false information. And now Instagram is expanding its fact-checking feature globally to allow fact-checking organizations to analyze and rate misinformation, reports FirstPost.
The fact-checker pop-up can be spotted on Instagram Stories and for posts that are detected to be factually incorrect, the images are blurred with a ‘False Information’ warning. You’d also be able to spot an option below the warning, stating why the image has been blocked. You’d also be able to check details surrounding the fact-checker, authenticity of the content, and more after you tap on the option.
When content has been rated as false by a third-party fact-checker, Instagram reduces its distribution by getting rid of it from Explore and hashtag pages. The labels applied to the posts would be visible to everyone around the world in their feed, profile, stories, and direct messages.
Instagram makes use of “image-matching technology” which helps uncover further instances of the fake content and apply the label, thus, helping mitigate the spread of misinformation. The label would also consist of links to a rating from fact-checker as well as offer links to articles from genuine authentic sources that proves why the post is fake.
To analyze the content that should be sent to fact-checkers for review, Instagram will use a combination of community feedback and technology.
